CLI Sponsors

City League Sponsorship

Grand Prix Show Jumping is one of the fastest-growing sports in the world in both terms of number of participants and event viewer-ship. According to The Wall Street Journal (July 2001), the sport of show jumping in the United States is growing at the rate at which NASCAR racing was beginning to explode in the 90’s.

Show Jumping is engaging, high profile and fast-paced. It reaches an affluent, upwardly mobile market segment that is passionately loyal to products and services that support their equestrian interests.

We have incorporated the key elements of the sport of Show Jumping into a sponsorship program that provides a highly competitive vehicle for effective corporate marketing.

> Television stations will broadcast City League International events, giving sponsors substantial exposure.
> Prize List, Souvenir Programs, Newspaper, Radio and television Advertising
> Web Site Links
> Special Events & Media Coverage
> Trophy Recognition & Award Presentations
> On-Site Signage and Display
> VIP Treatment

Who is the equestrian audience? The equestrian audience is a rider, owner, trainer, groom or spectator.

Equestrian Sports Participant Demographics (Source: United States Equestrian Federation: Profile of 80,000 members and on-site audiences). Industry statistics indicate that females comprise of majority (85%) of USEF participants. The average age is 39 years. Other factors include the following:

> Estimated consumer expenditures by USEF membership each year: $2,000,000,000.
> 40% report an individual income in excess of $150,000 per year.
> 80% have a minimum four-year college degree.
> The average home value is $412,000.
> 81% own their primary residence outright.
> 15% own a second home.
> 43% travel on airlines more than 16 times per year.
> 78% are members of a frequent flyer program.
> 97% hold one or more credit cards.
> Average number of equestrian events participated in each year: 14.
> Average number of horses owned: 5